Comments on: ‘It’s a long way to the shop’: Mitsubishi launches new Outlander campaign via Richards Rose https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/ Tue, 21 Oct 2025 02:26:25 +0000 hourly 1 https://wordpress.org/?v=5.1.19 By: Kerry Livgren https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1174644 Wed, 15 Oct 2025 10:30:28 +0000 https://campaignbrief.com/?p=292991#comment-1174644 Who is the actor playing the dad?

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By: Kerry Livgren https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1174643 Wed, 15 Oct 2025 10:29:59 +0000 https://campaignbrief.com/?p=292991#comment-1174643 Ziggy is the name of the dog. What’s the name of the actor playing the dad? Wow

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By: Kerrie Chapman https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1173243 Mon, 06 Oct 2025 05:01:44 +0000 https://campaignbrief.com/?p=292991#comment-1173243 What is the name of the dog that eats the food causing them to take the road trip to the shop.

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By: Barry Jeffrey https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1171613 Tue, 30 Sep 2025 11:43:53 +0000 https://campaignbrief.com/?p=292991#comment-1171613 What is the EV plugged into……. the Esky?

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By: Tom Johnson https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1170439 Sun, 28 Sep 2025 04:21:29 +0000 https://campaignbrief.com/?p=292991#comment-1170439 Loved what “Have You Been Paying Attention” did with it the other week—when the shopkeeper answers them: “Got 4 left.” The camera pans to Tom Gleisner dressed like the shopkeeper’s hubby who exclaims: “4?! This kid’s gonna eat 3!” lol!

Great ad that taps into my own nostalgia of having a long hair/mullet growing up in the ‘80s and just that cheeky grin by the kid at the end is sublime pure gold!

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By: Simon Palmer https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1168538 Mon, 22 Sep 2025 07:59:38 +0000 https://campaignbrief.com/?p=292991#comment-1168538 Maybe Justin Rosniak, who apparently once rolled his Mitsubishi van. The family look relaxed so they mustn’t have heard about that!

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By: Chris De Laine https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1162502 Wed, 10 Sep 2025 11:37:26 +0000 https://campaignbrief.com/?p=292991#comment-1162502 Love this add….
Young boy’s smirking look is great. He gives the same cheeky smirk and looks like my great grandson…. love it

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By: Richard Ross https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1156640 Mon, 01 Sep 2025 05:40:57 +0000 https://campaignbrief.com/?p=292991#comment-1156640 Yes, I agree, Would have been nice to ask if she could Cut them in half! (for the bikers…)

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By: Pam Foxon https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1153024 Tue, 26 Aug 2025 09:24:44 +0000 https://campaignbrief.com/?p=292991#comment-1153024 We also want / need to know where the shop is. ??? Cameron’s corner?? Please someone tell us.

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By: Judi Bonney https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1152059 Mon, 25 Aug 2025 03:55:28 +0000 https://campaignbrief.com/?p=292991#comment-1152059 Why does the shop keeper lady flick the magazine when she says only 4 left?
Love this ad, it’s awesome, great song choice.

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By: Lana Vickery https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1148059 Mon, 18 Aug 2025 06:52:23 +0000 https://campaignbrief.com/?p=292991#comment-1148059 Exactly what I said to my hubby immediately! “Two sausage rolls, please” – no-one misses out! Totally un-Australian mindset taking everything, I reckon.

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By: Craig Shawry https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1147653 Sun, 17 Aug 2025 12:43:49 +0000 https://campaignbrief.com/?p=292991#comment-1147653 Probably next to the solar plant, bet they have to close by 5.30 B4 the sun goes down.
Can’t sell cold sausage rolls.

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By: Kerrie Cox https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1147640 Sun, 17 Aug 2025 12:10:37 +0000 https://campaignbrief.com/?p=292991#comment-1147640 Who is the male driving the Outlander?

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By: Bradley Swan https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1146732 Sat, 16 Aug 2025 06:26:11 +0000 https://campaignbrief.com/?p=292991#comment-1146732 Who is young boy with mullet

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By: Annette Bransgrove https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1146285 Fri, 15 Aug 2025 09:48:20 +0000 https://campaignbrief.com/?p=292991#comment-1146285 I want to know where the ev was plugged into, in the remote campsite!?

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By: Vicki Davis https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1143750 Mon, 11 Aug 2025 09:21:22 +0000 https://campaignbrief.com/?p=292991#comment-1143750 Who is the actor playing the role of the dad?

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By: Chris Boron. Road Safety Advocate https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1140163 Mon, 04 Aug 2025 04:27:58 +0000 https://campaignbrief.com/?p=292991#comment-1140163 Early in the advertisement the family dog is shown loose and unrestrained in the vehicle. This undermines road safety messages and normalises bad driver behaviour. Otherwise a humorous and likeable advertisement.

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By: Frosina McShane https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1139876 Sun, 03 Aug 2025 10:07:44 +0000 https://campaignbrief.com/?p=292991#comment-1139876 Any idea how much it cost to use ACDC’s song, it’s a long way to the top! Great piece of advertising!

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By: Jan Demirer https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1139774 Sun, 03 Aug 2025 03:19:19 +0000 https://campaignbrief.com/?p=292991#comment-1139774 Where is the shop?

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By: Prue miller https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1137736 Wed, 30 Jul 2025 09:25:54 +0000 https://campaignbrief.com/?p=292991#comment-1137736 How is it charging in the middle of nowhere. You see the charger being piled out if something???

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By: Jan Demirer https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1136084 Sun, 27 Jul 2025 07:43:03 +0000 https://campaignbrief.com/?p=292991#comment-1136084 Love the ad but where’s ‘The Shop’ pleeeeze?

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By: Linda Austen https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1135665 Sat, 26 Jul 2025 08:41:02 +0000 https://campaignbrief.com/?p=292991#comment-1135665 😊]]> We love our new Outlander. I said a few weeks ago it just needs an anthem . Now we have one! Happy👩🏼‍🦱😊

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By: Jonathon Van Der W https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1135591 Sat, 26 Jul 2025 04:21:44 +0000 https://campaignbrief.com/?p=292991#comment-1135591 It’s not charging, you can power things from the cars battery, like a camping fridge, kettle, portable electric stove etc. the charger on board basically runs in reverse. So it uses the same port on the car.

Means you wouldn’t need to mess with filling/replacing gas bottles etc while camping, just run it from the cars internal battery, and worse case run the engine for a little bit to tenseness.

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By: Neil Jones https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1131141 Sat, 19 Jul 2025 00:22:58 +0000 https://campaignbrief.com/?p=292991#comment-1131141 Seems like a good ad. Great outback scenery. Not a power pole in sight. But where is vehicle charging from???

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By: Racquel Hassett https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1130712 Fri, 18 Jul 2025 10:37:04 +0000 https://campaignbrief.com/?p=292991#comment-1130712 Love it !!! Very creative and fun commercial. Love the outlander.

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By: Anne Henson https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1126419 Fri, 11 Jul 2025 09:39:16 +0000 https://campaignbrief.com/?p=292991#comment-1126419 The impression I get from this ad is you have to be selfish to own this vehicle, maybe the ad should have had the young family turn around and share the last sausage rolls… not a good ad in my opinion. Obviously the company had no idea what happens in remote areas.

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By: Linda Austen https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1125127 Wed, 09 Jul 2025 10:04:48 +0000 https://campaignbrief.com/?p=292991#comment-1125127 😀]]> I sm so happy with this as wr have just bought new Outlander and I was thinking if needed an snthem. This song I sing all the time di very happy. 👵🏻😀

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By: Ken Farr https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1125059 Wed, 09 Jul 2025 07:42:04 +0000 https://campaignbrief.com/?p=292991#comment-1125059 The most underrated brand in Oz. I actually thought Mitsubishi had been selling cars earlier. I love my diesel outlander and pajero. Sadly, neither can be replaced. A little too much Nissan in the new outlander for my liking, although the PHEV.

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By: Simon Hadfield https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1124474 Tue, 08 Jul 2025 06:28:35 +0000 https://campaignbrief.com/?p=292991#comment-1124474 Niiiiice Adam.

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By: Neil Ross https://campaignbrief.com/its-a-long-way-to-the-shop-mitsubishi-launches-new-outlander-campaign-via-richards-rose/#comment-1123912 Mon, 07 Jul 2025 08:20:53 +0000 https://campaignbrief.com/?p=292991#comment-1123912 I love it. It Rocks!

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