https://campaignbrief.com/aussies-enjoy-a-finger-lickin-good-moment-in-kfcs-new-flg-brand-campaign-via-ogilvy/ Tue, 21 Oct 2025 02:26:25 +0000 hourly 1 https://wordpress.org/?v=5.1.19 https://campaignbrief.com/aussies-enjoy-a-finger-lickin-good-moment-in-kfcs-new-flg-brand-campaign-via-ogilvy/#comment-1116429 Fri, 20 Jun 2025 04:31:25 +0000 https://campaignbrief.com/?p=278728#comment-1116429 Um yes, I’m another one that ended up needing to google FLG. Having grown up in 70s, I too am very familiar with finger licken’ good. This was a sudden change with no extra information. Not even on the KFC app. At least that would have carried a little continuity. The only reference to FLG that I had heard of was, as slang for golf. There are a lot of clever ads around but I think this could have been done better.

]]> https://campaignbrief.com/aussies-enjoy-a-finger-lickin-good-moment-in-kfcs-new-flg-brand-campaign-via-ogilvy/#comment-1100291 Sat, 22 Mar 2025 15:17:12 +0000 https://campaignbrief.com/?p=278728#comment-1100291 the song is Get Inspired by Genesis Owusu

]]> https://campaignbrief.com/aussies-enjoy-a-finger-lickin-good-moment-in-kfcs-new-flg-brand-campaign-via-ogilvy/#comment-1099137 Tue, 11 Mar 2025 04:58:54 +0000 https://campaignbrief.com/?p=278728#comment-1099137 What is the name of the music used in these adverts?

]]> https://campaignbrief.com/aussies-enjoy-a-finger-lickin-good-moment-in-kfcs-new-flg-brand-campaign-via-ogilvy/#comment-1095244 Fri, 07 Feb 2025 10:25:09 +0000 https://campaignbrief.com/?p=278728#comment-1095244 All well and good to use FLG in the KCF ad but it would help if people knew what you were talking about. Growing up in the 70’s I was used to the finger licking good tag line but honestly that phrase has been prevalent for a while and people don’t read minds – you do need to explain. It didn’t click with me and I had to Google it. Tired of seeing the ad and not realising what they were on about, annoyed when I realised but frustrating all the same.

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