Campaigns – Campaign Brief https://campaignbrief.com Tue, 21 Oct 2025 05:31:20 +0000 en-AU hourly 1 https://wordpress.org/?v=5.1.19 https://campaignbrief.com/wp-content/uploads/2019/03/cropped-cb_cap-32x32.png Campaigns – Campaign Brief https://campaignbrief.com 32 32 Beyond the Brief: How Motion Sickness, Dylan Pharazyn + Kathmandu found comfort in nature https://campaignbrief.com/beyond-the-brief-how-motion-sickness-dylan-pharazyn-kathmandu-found-comfort-in-nature/ https://campaignbrief.com/beyond-the-brief-how-motion-sickness-dylan-pharazyn-kathmandu-found-comfort-in-nature/#respond Tue, 21 Oct 2025 02:39:51 +0000 https://campaignbrief.com/?p=301408 https://campaignbrief.com/beyond-the-brief-how-motion-sickness-dylan-pharazyn-kathmandu-found-comfort-in-nature/feed/ 0 Volkswagen takes 120,000 passengers on a Flower Power Tour in new campaign via DDB Aotearoa https://campaignbrief.com/volkswagen-takes-120000-passengers-on-a-flower-power-tour-in-new-campaign-via-ddb-aotearoa/ https://campaignbrief.com/volkswagen-takes-120000-passengers-on-a-flower-power-tour-in-new-campaign-via-ddb-aotearoa/#respond Tue, 21 Oct 2025 02:27:02 +0000 https://campaignbrief.com/volkswagen-takes-120000-passengers-on-a-flower-power-tour-in-new-campaign-via-ddb-aotearoa/ https://campaignbrief.com/volkswagen-takes-120000-passengers-on-a-flower-power-tour-in-new-campaign-via-ddb-aotearoa/feed/ 0 Wicked Sister launches new Wicked: For Good ‘Taste the Magic’ campaign via Communicado https://campaignbrief.com/wicked-sister-launches-new-wicked-for-good-taste-the-magic-campaign-via-communicado/ https://campaignbrief.com/wicked-sister-launches-new-wicked-for-good-taste-the-magic-campaign-via-communicado/#respond Tue, 21 Oct 2025 00:54:11 +0000 https://campaignbrief.com/?p=301394 https://campaignbrief.com/wicked-sister-launches-new-wicked-for-good-taste-the-magic-campaign-via-communicado/feed/ 0 TABtouch launches new social feature ‘Bet Loop’ with ‘Simon Says’ campaign via The Brand Agency https://campaignbrief.com/tabtouch-launches-its-new-social-feature-bet-loop-via-the-brand-agency/ https://campaignbrief.com/tabtouch-launches-its-new-social-feature-bet-loop-via-the-brand-agency/#respond Mon, 20 Oct 2025 23:48:27 +0000 https://campaignbrief.com/tabtouch-launches-its-new-social-feature-bet-loop-via-the-brand-agency/ https://campaignbrief.com/tabtouch-launches-its-new-social-feature-bet-loop-via-the-brand-agency/feed/ 0 Typo gets serious about the silly season in new campaign via Hellions and Archie and Fox https://campaignbrief.com/typo-gets-serious-about-the-silly-season-in-new-campaign-via-hellions-and-archie-and-fox/ https://campaignbrief.com/typo-gets-serious-about-the-silly-season-in-new-campaign-via-hellions-and-archie-and-fox/#respond Mon, 20 Oct 2025 23:12:08 +0000 https://campaignbrief.com/?p=301344 https://campaignbrief.com/typo-gets-serious-about-the-silly-season-in-new-campaign-via-hellions-and-archie-and-fox/feed/ 0 Townsville North Queensland launches largest-ever tourism campaign via dentsu Queensland https://campaignbrief.com/townsville-north-queensland-launches-largest-ever-tourism-campaign-via-dentsu-queensland/ https://campaignbrief.com/townsville-north-queensland-launches-largest-ever-tourism-campaign-via-dentsu-queensland/#respond Mon, 20 Oct 2025 22:58:31 +0000 https://campaignbrief.com/?p=301327 https://campaignbrief.com/townsville-north-queensland-launches-largest-ever-tourism-campaign-via-dentsu-queensland/feed/ 0 Webjet encourages Aussies and Kiwis to ‘Go Somewhere’ in new campaign via The Hallway https://campaignbrief.com/webjet-encourages-aussies-and-kiwis-to-go-somewhere-in-new-campaign-via-the-hallway/ https://campaignbrief.com/webjet-encourages-aussies-and-kiwis-to-go-somewhere-in-new-campaign-via-the-hallway/#respond Mon, 20 Oct 2025 22:32:24 +0000 https://campaignbrief.com/?p=301309 https://campaignbrief.com/webjet-encourages-aussies-and-kiwis-to-go-somewhere-in-new-campaign-via-the-hallway/feed/ 0 La Trobe University redefines what a ‘Uni Person’ looks like in new regional campaign https://campaignbrief.com/la-trobe-university-redefines-what-a-uni-person-looks-like-in-new-regional-campaign/ https://campaignbrief.com/la-trobe-university-redefines-what-a-uni-person-looks-like-in-new-regional-campaign/#respond Mon, 20 Oct 2025 06:21:17 +0000 https://campaignbrief.com/?p=301292 https://campaignbrief.com/la-trobe-university-redefines-what-a-uni-person-looks-like-in-new-regional-campaign/feed/ 0 AAMI and Matthew ‘Delly’ Dellavedova drive home safe driving message with jersey number stunt https://campaignbrief.com/aami-and-matthew-delly-dellavedova-drive-home-safe-driving-message-with-jersey-number-stunt/ https://campaignbrief.com/aami-and-matthew-delly-dellavedova-drive-home-safe-driving-message-with-jersey-number-stunt/#respond Mon, 20 Oct 2025 05:17:01 +0000 https://campaignbrief.com/?p=301277 https://campaignbrief.com/aami-and-matthew-delly-dellavedova-drive-home-safe-driving-message-with-jersey-number-stunt/feed/ 0 Sunday Gravy brings AIA Australia’s ‘Do It For Life’ campaign to life with AFL Masters Over-55s https://campaignbrief.com/sunday-gravy-brings-aia-australias-do-it-for-life-campaign-to-life-with-afl-masters-over-55s/ https://campaignbrief.com/sunday-gravy-brings-aia-australias-do-it-for-life-campaign-to-life-with-afl-masters-over-55s/#respond Mon, 20 Oct 2025 03:02:40 +0000 https://campaignbrief.com/?p=301264 https://campaignbrief.com/sunday-gravy-brings-aia-australias-do-it-for-life-campaign-to-life-with-afl-masters-over-55s/feed/ 0 AIA Australia champions health and wellbeing in new ‘Do it for Life’ brand platform via Bullfrog https://campaignbrief.com/aia-australia-champions-health-and-wellbeing-in-new-do-it-for-life-brand-platform-via-bullfrog/ https://campaignbrief.com/aia-australia-champions-health-and-wellbeing-in-new-do-it-for-life-brand-platform-via-bullfrog/#respond Mon, 20 Oct 2025 02:49:40 +0000 https://campaignbrief.com/?p=301253 https://campaignbrief.com/aia-australia-champions-health-and-wellbeing-in-new-do-it-for-life-brand-platform-via-bullfrog/feed/ 0 NDSP Plan Managers crash through disability campaign conventions in new work via Showpony https://campaignbrief.com/ndsp-plan-managers-crash-through-disability-campaign-conventions-in-new-work-via-showpony/ https://campaignbrief.com/ndsp-plan-managers-crash-through-disability-campaign-conventions-in-new-work-via-showpony/#respond Mon, 20 Oct 2025 00:50:01 +0000 https://campaignbrief.com/?p=301230 https://campaignbrief.com/ndsp-plan-managers-crash-through-disability-campaign-conventions-in-new-work-via-showpony/feed/ 0 InvestorKit says ‘I do’ to data in new campaign for Arjun Paliwal’s debut book via Sharehouse https://campaignbrief.com/investorkit-says-i-do-to-data-in-new-campaign-for-arjun-paliwals-debut-book-via-sharehouse/ https://campaignbrief.com/investorkit-says-i-do-to-data-in-new-campaign-for-arjun-paliwals-debut-book-via-sharehouse/#respond Mon, 20 Oct 2025 00:21:14 +0000 https://campaignbrief.com/?p=301224 https://campaignbrief.com/investorkit-says-i-do-to-data-in-new-campaign-for-arjun-paliwals-debut-book-via-sharehouse/feed/ 0 Audible turns up the volume on spicy romance in new work via Emotive, Wavemaker, Eleven + Hello https://campaignbrief.com/audible-turns-up-the-volume-on-spicy-romance-in-new-work-via-emotive-wavemaker-eleven-hello/ https://campaignbrief.com/audible-turns-up-the-volume-on-spicy-romance-in-new-work-via-emotive-wavemaker-eleven-hello/#respond Sun, 19 Oct 2025 23:21:27 +0000 https://campaignbrief.com/?p=301201 https://campaignbrief.com/audible-turns-up-the-volume-on-spicy-romance-in-new-work-via-emotive-wavemaker-eleven-hello/feed/ 0 Title Artist Management redefines the image library for today’s content-hungry world https://campaignbrief.com/title-artist-management-redefines-the-image-library-for-todays-content-hungry-world/ https://campaignbrief.com/title-artist-management-redefines-the-image-library-for-todays-content-hungry-world/#respond Sun, 19 Oct 2025 22:56:32 +0000 https://campaignbrief.com/?p=301195 https://campaignbrief.com/title-artist-management-redefines-the-image-library-for-todays-content-hungry-world/feed/ 0 NSW State Emergency Service launches new ‘Steer Clear’ campaign via The Idea Shed to drive life-saving floodwater decisions https://campaignbrief.com/nsw-state-emergency-service-launches-new-steer-clear-campaign-via-the-idea-shed-to-drive-life-saving-floodwater-decisions/ https://campaignbrief.com/nsw-state-emergency-service-launches-new-steer-clear-campaign-via-the-idea-shed-to-drive-life-saving-floodwater-decisions/#comments Sun, 19 Oct 2025 22:24:03 +0000 https://campaignbrief.com/?p=301186 https://campaignbrief.com/nsw-state-emergency-service-launches-new-steer-clear-campaign-via-the-idea-shed-to-drive-life-saving-floodwater-decisions/feed/ 1 Škoda’s new EV range doesn’t look like an EV range, in surprising campaign via DDB Sydney https://campaignbrief.com/skodas-new-ev-range-doesnt-look-like-an-ev-range-in-surprising-campaign-via-ddb-sydney/ https://campaignbrief.com/skodas-new-ev-range-doesnt-look-like-an-ev-range-in-surprising-campaign-via-ddb-sydney/#respond Sun, 19 Oct 2025 21:13:54 +0000 https://campaignbrief.com/?p=301176 https://campaignbrief.com/skodas-new-ev-range-doesnt-look-like-an-ev-range-in-surprising-campaign-via-ddb-sydney/feed/ 0 Confronting Ai Film by AiCandy warns of cities submerged if UN climate goals are missed https://campaignbrief.com/confronting-ai-film-by-aicandy-warns-of-cities-submerged-if-un-climate-goals-are-missed/ https://campaignbrief.com/confronting-ai-film-by-aicandy-warns-of-cities-submerged-if-un-climate-goals-are-missed/#comments Sun, 19 Oct 2025 21:08:00 +0000 https://campaignbrief.com/?p=301166 https://campaignbrief.com/confronting-ai-film-by-aicandy-warns-of-cities-submerged-if-un-climate-goals-are-missed/feed/ 1 Campaign Brief Creative Circle: What’s hot in October? https://campaignbrief.com/campaign-brief-creative-circle-whats-hot-in-october/ https://campaignbrief.com/campaign-brief-creative-circle-whats-hot-in-october/#respond Sun, 19 Oct 2025 02:46:46 +0000 https://campaignbrief.com/?p=299559 https://campaignbrief.com/campaign-brief-creative-circle-whats-hot-in-october/feed/ 0 Westpac ushers in huge summer of cricket with star-studded TV campaign via BMF Australia https://campaignbrief.com/westpac-ushers-in-huge-summer-of-cricket-with-star-studded-tv-campaign-via-bmf-australia/ https://campaignbrief.com/westpac-ushers-in-huge-summer-of-cricket-with-star-studded-tv-campaign-via-bmf-australia/#respond Fri, 17 Oct 2025 00:02:18 +0000 https://campaignbrief.com/?p=301136 https://campaignbrief.com/westpac-ushers-in-huge-summer-of-cricket-with-star-studded-tv-campaign-via-bmf-australia/feed/ 0 Kids Under Cover launches ‘Donate Your Car’ campaign via Brand Play and Half Dome https://campaignbrief.com/kids-under-cover-launches-donate-your-car-campaign-via-brand-play-and-half-dome/ https://campaignbrief.com/kids-under-cover-launches-donate-your-car-campaign-via-brand-play-and-half-dome/#respond Thu, 16 Oct 2025 22:50:24 +0000 https://campaignbrief.com/?p=301124 https://campaignbrief.com/kids-under-cover-launches-donate-your-car-campaign-via-brand-play-and-half-dome/feed/ 0 Movember and Gillette enlist Pat Cummins for new ‘Your Mo Is Calling’ campaign via The Many https://campaignbrief.com/movember-and-gillette-enlist-pat-cummins-for-new-your-mo-is-calling-campaign-via-the-many/ https://campaignbrief.com/movember-and-gillette-enlist-pat-cummins-for-new-your-mo-is-calling-campaign-via-the-many/#respond Thu, 16 Oct 2025 22:31:28 +0000 https://campaignbrief.com/?p=301115 https://campaignbrief.com/movember-and-gillette-enlist-pat-cummins-for-new-your-mo-is-calling-campaign-via-the-many/feed/ 0 West Australian Ballet launches integrated 2026 season campaign with Hypnosis Perth https://campaignbrief.com/west-australian-ballet-launches-integrated-2026-season-campaign-with-hypnosis/ https://campaignbrief.com/west-australian-ballet-launches-integrated-2026-season-campaign-with-hypnosis/#respond Thu, 16 Oct 2025 06:20:12 +0000 https://campaignbrief.com/?p=301100 https://campaignbrief.com/west-australian-ballet-launches-integrated-2026-season-campaign-with-hypnosis/feed/ 0 Pitch Music & Arts 2026 launches new avant-garde style campaign ahead of ninth edition https://campaignbrief.com/pitch-music-arts-2026-launches-new-avant-garde-style-campaign-ahead-of-ninth-edition/ https://campaignbrief.com/pitch-music-arts-2026-launches-new-avant-garde-style-campaign-ahead-of-ninth-edition/#respond Thu, 16 Oct 2025 01:55:32 +0000 https://campaignbrief.com/?p=301073 https://campaignbrief.com/pitch-music-arts-2026-launches-new-avant-garde-style-campaign-ahead-of-ninth-edition/feed/ 0 Westpac New Zealand gets ‘Closer’ to businesses in new brand platform via Saatchi & Saatchi NZ, Spark Foundry NZ and Digitas NZ https://campaignbrief.com/westpac-new-zealand-gets-closer-to-businesses-in-new-brand-platform-via-saatchi-saatchi-nz-spark-foundry-nz-and-digitas-nz/ https://campaignbrief.com/westpac-new-zealand-gets-closer-to-businesses-in-new-brand-platform-via-saatchi-saatchi-nz-spark-foundry-nz-and-digitas-nz/#respond Thu, 16 Oct 2025 01:33:41 +0000 https://campaignbrief.com/westpac-new-zealand-gets-closer-to-businesses-in-new-brand-platform-via-saatchi-saatchi-nz-spark-foundry-nz-and-digitas-nz/ https://campaignbrief.com/westpac-new-zealand-gets-closer-to-businesses-in-new-brand-platform-via-saatchi-saatchi-nz-spark-foundry-nz-and-digitas-nz/feed/ 0 Guide Dogs challenges perceptions in new film via Topbunk for International White Cane Day https://campaignbrief.com/guide-dogs-challenges-perceptions-in-new-film-via-topbunk-for-international-white-cane-day/ https://campaignbrief.com/guide-dogs-challenges-perceptions-in-new-film-via-topbunk-for-international-white-cane-day/#respond Thu, 16 Oct 2025 01:02:42 +0000 https://campaignbrief.com/?p=301058 https://campaignbrief.com/guide-dogs-challenges-perceptions-in-new-film-via-topbunk-for-international-white-cane-day/feed/ 0 Shell brings back motorsports remote-control car collection with new campaign via Spinach https://campaignbrief.com/shell-brings-back-motorsports-remote-control-car-collection-with-new-campaign-via-spinach/ https://campaignbrief.com/shell-brings-back-motorsports-remote-control-car-collection-with-new-campaign-via-spinach/#respond Wed, 15 Oct 2025 23:30:23 +0000 https://campaignbrief.com/?p=301038 https://campaignbrief.com/shell-brings-back-motorsports-remote-control-car-collection-with-new-campaign-via-spinach/feed/ 0 Supercheap Auto goes full throttle in 70s inspired Best Performing Oils campaign via Taxi Film Production and Chimera Project https://campaignbrief.com/supercheap-auto-goes-full-throttle-in-70s-inspired-best-performing-oils-campaign-via-taxi-film-production-and-chimera-project/ https://campaignbrief.com/supercheap-auto-goes-full-throttle-in-70s-inspired-best-performing-oils-campaign-via-taxi-film-production-and-chimera-project/#respond Wed, 15 Oct 2025 23:13:53 +0000 https://campaignbrief.com/?p=301026 https://campaignbrief.com/supercheap-auto-goes-full-throttle-in-70s-inspired-best-performing-oils-campaign-via-taxi-film-production-and-chimera-project/feed/ 0 TAB gives fans something to ‘Shout!’ about in new sport and racing campaign via Bastion https://campaignbrief.com/tab-gives-fans-something-to-shout-about-in-new-sport-and-racing-campaign-via-bastion/ https://campaignbrief.com/tab-gives-fans-something-to-shout-about-in-new-sport-and-racing-campaign-via-bastion/#respond Wed, 15 Oct 2025 22:46:04 +0000 https://campaignbrief.com/?p=301022 https://campaignbrief.com/tab-gives-fans-something-to-shout-about-in-new-sport-and-racing-campaign-via-bastion/feed/ 0 Tetley Tea and BCNA launch ‘The Uncomfortable Cup’ to spark conversations about breast cancer in new national campaign via Showpony https://campaignbrief.com/tetley-tea-and-bcna-launch-the-uncomfortable-cup-to-spark-conversations-about-breast-cancer-in-new-national-campaign-via-showpony/ https://campaignbrief.com/tetley-tea-and-bcna-launch-the-uncomfortable-cup-to-spark-conversations-about-breast-cancer-in-new-national-campaign-via-showpony/#respond Wed, 15 Oct 2025 22:37:56 +0000 https://campaignbrief.com/?p=301010 https://campaignbrief.com/tetley-tea-and-bcna-launch-the-uncomfortable-cup-to-spark-conversations-about-breast-cancer-in-new-national-campaign-via-showpony/feed/ 0